How publishers can monetize online content in 2021 and beyond
Monetizing content has never been an easy process in the news and content world—and the universe continues to hurl new challenges at the industry. The end of third-party cookies (which has been the foundation for digital publishers for targeted ad serving) means...
A look into the cookieless world for news and content sites A look into the cookieless world for news and content sites
There isn’t a publisher, marketer or advertiser out there who won’t be impacted by our impending “cookieless” future. Cookies have served as a fundamental part of the publishing ecosystem for nearly two decades as leveraging user data for targeting and...
News and content sites can increase engagement and revenue with personalization and segmentation
As a publisher, maintaining a connection with the audience and figuring out a way to monetize traffic is a constant struggle. Could content personalization and segmentation be the answer? Content personalization isn’t just for ecommerce and brand marketers. Consumers have...
We’re a Best Place to Work in Austin three years straight
We are excited to announce that Pushnami was just named a Best Place to Work by Built In Austin for the third year straight. Not only did we make the top companies in Austin list, but we were also named the sixth-best small company and a company with...
RebelMouse and Pushnami partner to support news & content teams
Powerhouse enterprise-grade CMS platform RebelMouse and Pushnami have teamed up to help RebelMouse customers expedite their efforts of growing loyal followings and optimizing their content across platforms in real time. RebelMouse believes content teams must have mobile-friendly, hyper-efficient tools to have a chance in...
Meet Ryan Bartholic: Pushnami President of Affiliate Division
We are excited to announce the hire of Ryan Bartholic, our new President of the Affiliate Division at Pushnami. Bartholic will help us continue our journey of rapid growth through strategic affiliate relationships. This addition reinforces Pushnami’s commitment to developing relationships that advance Pushnami...
BFCM 2020 overview and how push notifications played a role
This Black Friday Cyber Monday (BFCM) set ecommerce sales records and marketing strategies like push notifications played a definite role in the success. According to Adobe Analytics data, digital Black Friday sales grew 21.6 percent YoY to $9 billion. This made it...
Build hype for holiday shopping promos with push notifications
The blood, sweat and tears of ecommerce merchants and marketers isn’t over after Black Friday Cyber Monday ends. After all, it’s the holiday season and holiday shopping is upon us. But with 2020 being such a unique and challenging year,...