What iOS 15’s Mail Privacy Protection Really Means For Email Marketers
iOS 15 is set for a fall release and contains several new features and improvements with a continued focus on data and privacy—at least that’s what they’re advertising. Mail privacy protection iOS 15 represents one of the largest changes to the email...
New Apple iOS will make it hard for newsletters & sites to track targets
You can learn a lot about a person by their IP address… But you probably already know that. Did you know that Apple is going to be advancing its privacy policy to its email app? Users will have more of their...
Push vs. email (and when to coordinate both): A guide for publishers
Welcoming push notifications doesn’t mean you can say goodbye to email marketing. Both are great methods for keeping your audience engaged and loyal. There are times when it’s better to use email for communications, sometimes a push alert is the best...